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[a•mo•bee] Bolsters APAC Region with Appointment of Seasoned Executive from Nokia and Microsoft
Arun Poojari to manage large mobile advertising customers for APAC region

Arun PoojariSINGAPORE, Singapore – February 1, 2011Amobee, the company defining mobile advertising, today announces the appointment of Arun Poojari as Regional Account Director for Asia Pacific.

Based in Amobee’s APAC headquarters in Singapore, Arun will oversee the accounts of Amobee’s large mobile operators, publishers and advertisers to ensure users are utilizing the full power of the Amobee PULSE platforms.

Previously with Nokia and Microsoft, Arun brings extensive digital experience to the Amobee team, successfully connecting brands to media and consumers on a global scale. Within Nokia SEAP’s Consumer Engagment team, Arun optimized the company’s media buying and planning across the APAC region. During his tenure with Microsoft, Arun drove notable ROI for various areas of the company, including media strategy and analytics leads. 

“I am excited to be part of Amobee’s APAC team and to enable companies to fully harness the combination of technology and advertising, particularly with an offering as comprehensive as Amobee’s," said Arun.

“We needed a seasoned digital marketing expert to head the valuable APAC accounts, and Arun was a great fit for the position,” said Grant Watts, Amobee Managing Director of Asia Pacific. “His industry expertise and expansive understanding of the digital marketing industry will be instrumental as we rapidly expand our business to every end of the burgeoning APAC region.” 

About Amobee
Amobee, the company defining mobile advertising, offers comprehensive, end-to-end mobile advertising solutions and services for advertisers, publishers and operators. Headquartered in Redwood City, California, with offices in Europe, Asia, Latin America and the US, Amobee enables its large customers to run targeted, leading edge mobile ad campaigns on a global scale with unparalleled ROI. Amobee has financial backing from some of the biggest names in venture capital: Sequoia Capital, Accel Partners, and Globespan Capital, as well as strategic investments from Motorola, Cisco and leading operators, Vodafone and Telefónica. To learn more, please visit www.amobee.com.

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