Overview

[a•mo•bee] provides a simple to use, operator-grade solution for mobile web publishers and premium app developers to maximize the returns on their inventory.

Developers can rapidly monetize their application across many different mobile devices by incorporating the [a•mo•bee] Ad SDK.  The [a•mo•bee] Ad SDK allows developers to maximize revenue by including support for multiple global ad networks to take advantage of the network that will provide best return for each ad request.

Features & Benefits

Ad Server

• A real-time, carrier-grade ad serving engine for optimal campaign utilization
• Based on a weighted, configurable, multi-dimensional ad selection algorithm
• Ad selection algorithm addresses targeting, campaign progress, user exposure, operator policies and device constraints

Campaign Manager
Sell campaigns direct to maximize the value of your premium inventory.

• Manage multiple campaigns and advertisers - through an easy-to-use campaign management interface
• Ad unit flexibility - book, schedule, serve and track many different ad unit types
• Forecast manager - coordinate ad sales activity with inventory availability

Targeting
Improve the user ad experience by providing the right advertising to the right audience.

• Standard targeting - by device, operator, operating platform, etc.
• Enhanced targeting - based on unique insights into your audience, such as user demographics, page context, keywords and more
• Other targeting - enhance your declared & inferred data with other data sources

Yield Optimization & Mediation
Determine which advertiser from which ad source will generate the highest yielding revenue for your web and application impressions.

• Global - extensive collection of ad networks
• Vertical - including specialty & local networks that provide better returns
• Optimization - automatically selects the ad networks with the best performing campaigns

Business Intelligence & ReportingFlexible performance tracking by flight, campaign, house, network, etc.

• Analytics - provides valuable insights for tuning performance
• Consolidated Reporting - revenue and performance metrics across all sources

Inventory Management
Sophisticated tools to help communicate the value of your inventory.

• Audience Manager - understand the size and value of users

Rich Media Support
Improve user engagement through rich media ad units.
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