Corporate Blog

Research Shows There’s an Age Divide in Video Ad Opinions

Research shows that not all agency execs are on the same page regarding digital video advertising, top marketing publications report.

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Marketers Ask Their Top DMP Questions

Marketers want to know why they should invest in a DMP, and if they choose to do so, how they can quantify their expenditure and prove value to all stakeholders involved.

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Report: Turn’s ‘Strong Performing’ DMP Delivers for Marketers

Forrester’s 2017 DMP Wave report recognizes Turn as a strong performer in the data management platform space.

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Key Report Calls TURN® a DSP Leader

At Turn, we encourage clients to exercise due diligence. When you’re looking to buying a new car, you can’t rely only on car buying guides alone; you have to kick the tires and take the car for a test drive. You ask around and see what your friends think. Marketers should do this, too.

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Is TV Still King of Branding?

While TV is definitely the king of driving reach, a powerful and fraud-free branding vehicle, in this world of short attention span, multi-device, multi-taskers, effective is often subjective.

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