Video – 3 Trends That Are Defining 2016

Turn EMEA leader Richard Robinson shares his thoughts on the major trends in the digital advertising industry today: creative and programmatic finally coming together, marketing tech integrating with ad tech, and our growing predictive power.

About Amobee

Founded in 2005, Amobee is an advertising platform that understands how people consume content. Our goal is to optimize outcomes for advertisers and media companies, while providing a better consumer experience. Through our platform, we help customers further their audience development, optimize their cross channel performance across all TV, connected TV, and digital media, and drive new customer growth through detailed analytics and reporting. Amobee is a wholly owned subsidiary of Tremor International, a collection of brands built to unite creativity, data and technology across the open internet.

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