Blog
Forward Thinking
A 2021 Timeline For Customer Identity Next Steps (Infographic)
With third-party cookies set to disappear by the end of 2021, you should be fast-tracking migration plans, cookieless measurement, and partnerships that help you usher in a new era of customer personalization.
February 18, 2021
Data & Insights
With the fast-approaching deprecation of the third-party cookie and Apple’s opt-in changes to IDFAs, Google put a stake in the ground this week by announcing that it will not support alternative personal identifiers for the open web.
March 5, 2021
Amobee Life
Meet Randall Wofford, Amobee’s Senior Manager of Data Center Operations. Besides working with his team to ensure the efficacy of our data center operations, Randall enjoys golf, fishing and busting mo…
February 26, 2021
Data & Insights
With the continued expansion of privacy regulations and the imminent death of cookies, it has become more important than ever for brands to find the right balance between personalization and privacy.
February 4, 2021
Perspectives
With third-party cookies and device-based identifiers set to disappear by 2022, the industry should be fast-tracking migration plans, cookieless measurement, and partnerships that can help usher in a new era of customer personalization.
January 28, 2021
Amobee Life
Meet Gregory Waller, Amobee’s Director of Programmatic Media. A California native and proud San Diego State University Aztec, Greg started at Amobee as an intern and worked his way up to become one of…
January 26, 2021
Amobee Life
Amobee has made a donation to the Sesame Workshop’s Covid-19 Response Fund and our donation has been matched by the founders of Sesame Street.
January 20, 2021
Amobee Life
Meet Jenevieve Rantisi, Amobee’s Service Desk Manager who started at as an intern nearly five years ago and worked her way up to become a prominent female leader in the company’s IT department.
January 14, 2021
Forward Thinking
We recently conducted a series of interviews with senior level agency executives and brand marketers to identify some of the important changes happening within the modern agency structure.
January 12, 2021
Company Updates
Despite the obvious and onerous challenges of 2020, there are shining moments of empathy, creative problem solving, and innovation that stand out.
December 20, 2020
Data & Insights
Consumer-centricity and personalization have become bigger topics than ever before for Molson Coors. Here's how they got on the right consumer identity path.
December 15, 2020
Amobee Life
For this week’s Employee Spotlight, we sit down with Andréa Waite, Vice President of Agency Partnerships. Andréa brings an extraordinary combination of deep media agency and ad tech platform exp…
December 14, 2020
Forward Thinking
SPO is the enforcement of a supply strategy in digital advertising, and to achieve that strategic goal, advertisers must think about four interconnected pillars.
December 8, 2020
Perspectives
It's time to debunk the prevailing industry narrative that “linear and digital coming together” means linear needs to “act more like digital.”
December 3, 2020
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