The Converged Future Will Arrive in 2020

Cynopsis Media

December 31, 2019

Philip Smolin: “The focus for 2020 will surround convergence for TV and digital, more specifically, the implementation of true converged measurement, planning and execution across all four screens: linear TV, connected TV, digital video and social video.” Read more on Cynopsis Media.


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Founded in 2005, Amobee is an advertising platform that understands how people consume content. Our goal is to optimize outcomes for advertisers and media companies, while providing a better consumer experience. Through our platform, we help customers further their audience development, optimize their cross channel performance across all TV, connected TV, and digital media, and drive new customer growth through detailed analytics and reporting. Amobee is a wholly owned subsidiary of Singtel, one of the largest communications technology companies in the world.

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