November 20, 2019
Amobee Partners with LiveRamp’s IdentityLink to Enhance Targeting and Measurement for Advertisers
Amobee, a global advertising technology company, today announced a partnership with LiveRamp® (NYSE: RAMP)—the trusted platform that makes data accessible and meaningful—to expand Amobee’s identity so…
October 15, 2019
Amobee Launches Fraud Free Guarantee for Connected TV Inventory, Part of a Comprehensive Solution to Detect and Block Fraudulent Inventory
Amobee, a global digital advertising technology company, today announced an extension of its partnership with DoubleVerify—the leading independent platform for digital media measurement software and a…
August 29, 2019
Amobee Recognized As a Leader in Cross-Channel Video Advertising by Independent Research Firm
Amobee, a global digital advertising technology company, was among the select companies that Forrester invited to participate in its report: The Forrester New Wave™: Cross-Channel Video Advertising Pl…
August 15, 2019
Amobee Launches Comprehensive Data Marketplace for Connected TV and Cross-Screen Advertising
Amobee, a global digital advertising technology company, today announced the launch of a comprehensive data marketplace for connected TV advertising, providing brands and agencies with access to a vas…
April 4, 2019Press Release
Amobee and ITV Announce Exclusive Technology Licensing and Innovation Partnership
The agreement with ITV, one of the world’s leading broadcasters, is Amobee’s most significant move into the television space following its acquisition of Videology assets in 2018. Amobee collaborates with major broadcasters across the globe to deliver best-in-class digital capabilities that bridge the gap between digital and television data and are specifically designed to enhance the television advertising proposition for leading brands and agencies.
April 3, 2019Press Release
Amobee Selected by Univision as Linear Television Optimization Platform of Record
The partnership will allow Univision to provide a data-optimized linear television offering that applies the same principles of granular audience targeting and campaign measurement as digital, allowing advertisers to better understand their audience reach across multiple networks.
February 20, 2019Press Release
Amobee Announces Integration of Nielsen Data Allowing Advertisers to Plan Across TV and Digital Using Single Audience
The collaboration provides Amobee with access to Nielsen’s television viewing and online media consumption data, which can be harnessed to create and activate strategic audiences across linear and connected TV, digital video, and other programmatic media. Amobee is among the first platforms to integrate Nielsen’s Enterprise Audience API. The API effectively measures the delivery of strategic audiences on TV, allowing users to create optimized media buys.