Pinpoint your audiences and put your plan into action effectively across all channels. Attribute response accurately, leveraging insights to continuously improve results. Access data and tools from hundreds of partners. All in real time. That’s the power of the Amobee Marketing Platform (formerly Turn Marketing Platform).
Delivering on results with data-driven marketing.
Gone are the days of only going on hunches and with your gut. The integration of intelligence into decision-making has become an imperative. Now you can leverage insights and strategies that can push your marketing to deliver greater and greater results.Explore Amobee Analytics
Execute flawlessly in real time, across every channel.
Reach your prospects on the right channel and device, at the right time and price, with the Amobee (formerly Turn) demand-side platform that delivers the industry’s fastest response rate—10 milliseconds or less—and gives you the tools to plan, test, execute, and refine for maximum results.Explore the Amobee DSP
Amobee is a technology-first company, bringing marketers the most advanced applications and enormous computing power—all focused on connecting advertisers and audiences with unprecedented levels of engagement. It’s all made possible by the industry’s most sophisticated and extensive technology—technology that Amobee is constantly advancing to higher and higher levels of effectiveness.
Global Reach and Scale
The infrastructure that Amobee runs on is without parallel in the marketing discipline. Among advertising professionals, it’s considered the fastest in the world. It’s highly scalable—though it already embraces half of the entire Internet—highly efficient, because it has to be to handle such massive data volumes, and built with stringent standards of redundancy for the security of our clients. Here is a small sampling of the numbers that only begin to describe our technological immensity. (For reference, a petabyte is “1” followed by 15 zeroes; a teraflop is a trillion floating point operations per second.)
- 4,000,000 bid opportunities per second (or over 14 billion per hour)
- <10 milliseconds bid response time
- 6 petabytes of real-time data processed
- 99% of all programmatic ads available evaluated
- 7 trillion attributes per month stored and available for query
- 400+ software releases annually
Unmatched Data Science
In real time.
All of that technology is targeted to one end: To give you the insights and lightening-fast responsiveness it takes to be the master of your digital marketing world. Smart, powerful algorithms and a low-latency infrastructure combine to deliver insights and the ability to act on them in real time, effectively executing your audience, creative, and conversion strategies. Constantly updated with the 4,000,000 impressions Amobee evaluates every second.
Universal Amobee ID
At the center of our platform is a master ID architecture that captures thousands of anonymous customer attributes every second—continuously combining your own data and data from across the digital ad ecosystem to build a complete picture of your audience. The Amobee ID also includes time-stamped campaign data (ad impression, click, and any beacon pixel data collection) as well as user behavioral events so you benefit from instantaneous insight and improved ROI at every customer interaction.
Technology has transformed every corner of the marketer’s universe. Amobee brings you a curated ecosystem of integrated technology resources—over 200, with more being added regularly—to extend the power of the Amobee Marketing Platform. Amobee does not own inventory or data, but rather has created an ecosystem that connects you with the best in the industry.
We have also formed strategic alliances with consulting, enterprise software, and service-based companies to offer more comprehensive integrated solutions and services that help you connect and engage with your customer.
Customize your solution with a click.
You want best-of-breed technology resources to support your best-of-breed marketing program. Amobee brings you a digital marketplace where you can browse hundreds of mainstream and niche apps and discover new ways to support your marketing strategy—with expanded data sets, enhanced campaign tools, innovative analytic and management technologies, and more. They are accessible right from your Amobee dashboard—no need to research, integrate, or manage them. We can even integrate your custom data contracts, equipping you with data your competitors can’t find.
Strategic liaisons, integrated solutions.
Big marketing challenges require big—and often collaborative—solutions. Amobee Alliance Partners leverage the power of the Amobee platform to extend their service offering with forward-thinking, data-driven solutions built on our audience-first approach, industry-leading execution capabilities, and big data analytics. For Alliance Partners, we add a business- and revenue-building competitive edge. For Alliance Partner clients, we offer the world’s most advanced digital marketing platform.
Trusted, knowledgeable, innovative resources.
Amobee vendors include third-party ad servers, mobile-action tracking providers, multi-touch attribution companies, and other technology companies that support and extend the Amobee platform. While not integrated into the platform, these marketing technology companies are vetted by Amobee and have agreed to perform to our high standards.