Research & Insights Insights & Activation
Media Planning Insights & Activation Guide – What’s Trending Around The Holiday Season?
With Amobee’s Brand Intelligence, you can gain valuable insights into what’s trending for audiences in the US and more.
This month we found the following trends:
- This holiday season consumers are concerned with how inflation rates will affect them.
- Supply chain issues aren’t just concerning holiday shoppers but also food bank volunteers. Users are engaged with content around food shortages that will stick around for the holidays.
- Toys are a want of the past. Kids are no longer interested in toys, instead, they want tech.
Take the guesswork out of identifying media trends. Get an inside of look at what’s driving consumers today. Access the Amobee Brand Intelligence report.
audience insights, audience targeting, brand insights, holiday season marketing, holiday trends, inflation trends
CPG, Analytics, Branding, Performance, Video, Viewability, Case Study