Amobee In-Flight Optimization transforms how healthcare marketers maximize their media spend by leveraging Swoop’s privacy-safe patient segments. With a real world data universe over 300M unique de-identified patient journeys refreshed weekly, and 65B anonymous social determinants of health (SDOH) signals, Swoop uses machine learning (ML) and artificial intelligence (AI) to develop exclusive audiences of ideal patients that are higher in audience quality (AQ) and drive greater script Lift.

in-flight optimization

Product Sheet

Holistic Optimization of Linear and CTV

Amobee can holistically optimize Linear and CTV campaigns to maximize the reach of each individually, and collectively. Download to learn more.


Optimization Is Everything: Generate the Best Outcomes for Every Situation

Feeling overwhelmed with the amount of work, data and tasks you have each day? There’s a solution: Optimization. Watch as industry experts discuss work optimization tactics for sustainable profitability.


AW2020 Webinar: Innovations in Supply Path Optimization (SPO)

Join Amobee's Max Knight and Jounce Media's Chris Kane to further your understanding of Supply Path Optimization, or SPO, and the best definitions and strategies for enforcing supply in digital advertising.