Research & Insights Guide

Gartner’s Critical Capabilities for Ad Tech 2020 Report

Gartner’s Critical Capabilities for Ad Tech 2020 Report offers comparative ad tech product and service research based on rigorous analysis and backed by highly structured methodologies.

This report follows up on Gartner’s 2020 Magic Quadrant for Ad Tech identifying Amobee as a Leader for its product solutions. With a focus on multi-brand advertisers, Amobee has become a top choice for brands and their agencies in 2020.

Access a complimentary copy of Gartner’s Critical Capabilities for Ad Tech 2020 Report to learn more about how to choose the right ad tech partner for your brand in today’s fragmented media landscape.

 


Gartner, Critical Capabilities for Ad Tech, Andrew Frank, Lizzy Foo Kune, Eric Schmitt, 28 September 2020

Gartner, Magic Quadrant for Ad Tech, Andrew Frank, Lizzy Foo Kune, Eric Schmitt, 21 September 2020

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally, and is used herein with permission. All rights reserved.

CPG, Analytics, Branding, Performance, Video, Viewability, Case Study

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